Born in Banda Aceh. Completed S1 at faculty of Economics, Syiah Kuala University.  Completed Master's Degree Program in Graduate Program Management of Syiah Kuala University.  Completed her PhD in Doctoral Program of Management Science of Padjadjaran University.The field of research undertaken relates to Consumer Behavior and Marketing Communications.  Started teaching in Management Economics, Faculty of Economics and Business Syiah Kuala University, since 1991.  Choosing a profession lecturer because like to share knowledge to fellow servant of ALLAH.  It is the ideal since Childhood to devote themselves in the world of science.  Always motivate students to become human beings that benefit others.  Trying to practice the science of rice in everyday life, the more contained the more ducked. Because they feel all that belongs is a gift from ALLAH Subhana Wata'ala.  It is a joy to see students who are successful students in their work and successful in society. Courses taught so far are : Marketing Management, Service Marketing, Retail Marketing, Business Ethics, Marketing Communications, Consumer Behavior and Scientific Writing. For thesis tutoring students, guided students are students who choose Marketing Management concentration.  Several article have been published in national journals and international journals.

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